2026 Is A Third Of The Way Over! Where Do You Stand?

So here we are… one-third of the way through 2026.

Feels like about five minutes ago we were high-fiving our way out of 2025, declaring, “This is our year!”—vision boards fresh, goals set, gym memberships active (for at least… January).

And to be fair, the outlook wasn’t crazy. The National Association of Realtors was projecting up to a 14% increase in units sold. Optimism was in the air. The market looked like it might finally cooperate.

And then… bam. Global conflict. Economic jitters. Buyer confidence is doing its best impression of a scared cat under the couch.

Now we’ve got buyers sitting on the fence so long they’re basically filing for a homestead exemption on it. And here’s the tricky part: real estate is contagious—but only once it starts. Nobody wants to be the first one to jump. Everyone’s waiting for someone else to cannonball into the pool so they can say, “Okay, guess it’s safe.”

The Good News (Yes, There Is Some)

We just hit a built-in reset point.

I love these: new year, new quarter, halfway mark, thirds of the year—it’s like the universe gives us multiple “Do-Over” buttons. No penalty, no judgment, just a quiet nudge that says: “Hey… want to try that again?”

It doesn’t matter if you crushed Q1 or if Q1 crushed you. This is your chance to reset.

Think Like an Athlete

One of the reasons I love sports is simple: the game isn’t over until it’s over.

You can lose the first quarter. You can be down at halftime. You can even be behind heading into the fourth…

…and still win.

As long as you’re close enough, you’ve got a shot.

That’s why we keep score—in sports and in business. Because what you measure does improve.

The Hershey’s Kiss That Changed My Life (Sort Of)

About 10 years ago, I decided to get serious about my diet. So I downloaded one of those apps where you log everything you eat.

And suddenly—miracle of miracles—I started getting results.

Not because the app was magical… but because it forced me to pay attention.

Case in point: we had a candy bowl at the office filled with Hershey’s Kisses. My routine? Walk by, grab one. No thought. No guilt. Just a casual 30 calories… twelve times a day.

But once I had to log it?

That tiny chocolate suddenly came with paperwork.

Pull out the phone. Open the app. Search “Hershey’s Kiss.” Admit what I just did to myself.

And weirdly… that was enough. Not the calories—the awareness.

Eventually, I stopped eating them. Not because I became a health guru, but because I got tired of documenting my bad decisions.

Now Let’s Talk Real Estate

The same thing happened when I started tracking my real estate activities.

I keep a daily scorecard I send to my coach—calls, texts, emails, handwritten notes, everything.

And here’s the truth: there are days that get away from me just like they do for you. Meetings run long. Fires pop up. Suddenly, it’s 4:30, and you’ve done zero lead generation.

Old me would’ve said, “I’ll hit it hard tomorrow.”

New me? I look at that blank scorecard and think, “Absolutely not. We are not turning in a zero.”

So I stay a little later. Make a few calls. Send the texts. Knock something out.

Not because I feel like it… but because I’m tracking it.

And that changes everything.

Here’s the Bottom Line

You don’t need a new market. You don’t need better leads. You don’t need perfect conditions.

You need visibility into what you’re actually doing.

Because when you track it, you think about it. When you think about it, you improve it. And when you improve it consistently… you win.

Even if you had a slow start.Even if the market feels weird. Even if everyone else is still sitting on the fence.

Your Move

This is your reset. Your third-quarter push. Your “we’re still in this game” moment.

Start tracking your numbers. Even if it’s messy. Even if it’s imperfect.

Just don’t play the game without a scoreboard.

And if you want a copy of the daily score sheet I use, text “scoresheet” to (979) 777-7677.

No fluff. No theory. Just something that works.

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